Fresh, Unique, Authentic

Schulte boutique + lifestyle specializes in developing and managing independent and soft branded hotels that distinguish the guest experience with personalized service and unique accommodations.

SHG has a dedicated boutique + lifestyle hotel platform that performs all stages of brand development and execution. In addition to our regular management services, we offer customized revenue, F&B, design, and marketing support to help get awareness, engagement, and traffic to the new boutique brand. Our purpose is simple, set the stage for a trip to remember and become part of the story that our guests tell when they get home.