Jacob Van Winkle portrait

Jacob Van Winkle


Chief Operating Officer Boutique & Lifestyle Division


Jacob Van Winkle is our Chief Operating Officer for Schulte Boutique + Lifestyle. Jacob joined Schulte Hospitality Group 9 years ago as the General Manager for the Hilton Auburn Hills where he won multiple awards and recognitions in that role. In his current role, Jacob oversees all managerial functions for the Schulte Boutique + Lifestyle platform including operations, sales, revenue management, human resources, and finance. Prior to taking on his current role, he served the company as Senior Vice President of Operations for Graduate Hotel Management and then moved into the same role working within our Hilton portfolio of hotels.

During his time with Graduate, he managed all disciplines through the brands strongest growth and acquisition period. During his time as platform lead for the Hilton team he managed the relationship with Hilton Corporate, several ownership groups and had direct oversight of over 70 assets. Jacob has managed hotels crossed all assets classes from extended stay, focused service, all suites, full service as well as independent, boutique and lifestyle hotels across the United States. Jacob earned a Bachelor of Science in Hospitality Management and Tourism from the University of Kentucky.